Trends in digital label printing
Digital continues to conquer the label printing market
The label printing market is considered one of the market segments that will grow in the future. According to recent surveys, more than 25 percent of new, narrow-web label presses installed worldwide are digital. At the same time, all digital packaging and label markets are booming.
Label converters and commercial printers face an increasing number of print jobs for small to medium editions, which they are expected to produce in ever-shorter processing times. With conventional flexo and offset printing, it is hardly possible to produce such orders profitably. Meanwhile though, they can be processed easily and efficiently thanks to the flexibility of digital printing.